Pyuan Deto Cleanse & Charge Beauty
Hair care packaging
Pyuan Deto Cleanse & Charge Beauty is a new line of hair care products consisting of shampoo and conditioner that solve the problem of an oily scalp and dry tips at the same time. The shampoo and conditioner each have a unique character, helping the products achieve a new look, disrupting existing Japanese hair care market conventions. The design expresses a gentle and careful response to complex hair troubles. ba-sed on the concept of a soft and soothing fusion, where two different things come together to support each other, the packaging has the gentle shape of naturally formed stones that make you want to touch them.
Client / Manufacturer
Kao Corporation
Designer
Setsu and Shinobu Ito / studio ITO design
Kao Corporation
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