Coconut Meat: Packaging & Branding design

21|8评论|2073人气|2收藏|2021-08-18 11:59:45

Daniel Garza

厨房卫浴

Coconut Meat: Packaging & Branding design

Solem is a Mexican company dedicated to the development of new consumer food products, its main points of sale can be found in supermarket stores such as HEB, Soriana, Walmart, S-Mart, Chedraui, Merco and even in corporations such as Alsea (owners of brands such as starbucks, chili's, burger king, dominos among other brands).
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The concept behind Coconut meat's branding was to develop a 100% Mexican product, fresh and ready to eat, representing the tropical beaches of Mexico.
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The detail that makes Coconut Meat such a special product and label is that in addition to having a good product branding, in the year of product launch (2020) it won the Fourth Annual PRODUCE BUSINESS Innovation Awards Competition (Joe Nucci Innovation Award), presented in New York City in November 2020.

FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
FOOD,Tropical,coconut,beach,MEXICO,fresh,healthy, 点评此图
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留言板(8

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    芒果 2021-08-18
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    这个包装看起来很ins风 喜欢

    小芝麻 2021-08-18
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    so cute,I love it!

    Daniel Garza 作者 2021-08-18
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    thanks uuu so much 🥺✨✨
    我也说一句
    洛宁 2021-08-18
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    大吉大利 2021-08-18
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    整个品牌的设计么?

    Daniel Garza 作者 2021-08-18
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    the project is about the design of the brand and the develop of the packaging 💗
    我也说一句
    安全帽 2021-08-18
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    nice work!

    Daniel Garza 作者 2021-08-18
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    thanks for the support and sending regards from México ✨✨
    我也说一句

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