普象-让好设计发光

Design ：王敏
Time ：2018
WeChat ：MinDesign01
Service ：设计咨询 | 产品设计 | CMF设计 | 手板监理

为瑞格尔/Rigal 打造家庭微型投影仪，甲方爸爸希望它是小巧，便携，外观尽量显薄。
微型投影仪的目标消费群体是年轻化的用户，适用于家庭观影、多媒体教育、旅行娱乐等。便携小巧、颜值可人、较高的性价比是年轻用户的消费追求。
一次览图，设计师从金龟子的身上找到灵感，想要做出「生动的科技感」，让投影仪真正融入当代年轻人的生活。首先要从形态上做到“视觉简洁”，反复简化掉不必要的造型，剩下两块流畅的曲面塑造机身，让镜头有被“包裹着绽放”的感觉。弧面收缩的手法让外观从视觉上做到减薄，同时产品的边缘变得圆润，告别了“大板砖”。黑白配色让它显得更加紧凑、纤细、具有科技感。

After a glance at the picture, the designer found inspiration from the beetle, and wanted to achieve a "vivid sense of technology" so that the projector could truly integrate into the lives of contemporary young people. First of all, it is necessary to achieve "visual simplicity" in form, repeatedly simplifying unnecessary shapes, and leaving two smooth curved surfaces to shape the body, giving the lens a feeling of "wrapped in bloom". The arc-shaped shrinking method makes the appearance thinner visually, and at the same time, the edges of the product become rounded, saying goodbye to the "big slabs". The black and white color scheme makes it more compact, slim and technological.